Amanda Reid
Amanda has skills and experience in both quantitative and qualitative research, including survey design, testing for reliability and validity within measurement tools, statistical analysis, interviewing, and theme analysis.
Amanda prefers using mixed research methodologies to draw out information to tell narratives and show meaning. Amanda has significant experience in and enjoyment of intensive cross-cultural environments, with a deep respect for tikanga and kawa (whanaunatanga, manaakitanga, and tangata whenuatanga).
Amanda’s Master’s thesis topic was on the measurement of wellbeing, and this is what drew her to work for BERL. She is interested in wellbeing enablers, and the connection between the subjective wellbeing of individuals and the social wellbeing of public and private institutions and communities. Her key areas of mahi are the Māori economy, including indigenous trade and strengths-based Māori futures, and workforce issues, including workforce development strategies, understanding retention and attrition, workforce wellbeing, and the value of diversity.
In her spare time, Amanda enjoys foreign films, playing bass and ukulele, and spending time with whānau. She is on the board of Dress for Success Wellington and strongly supports social justice.